Art for the children’s brain

Logo design and basic identity for Kunstbrein (Art brain), a dutch company that provides art lessons for primary schools. The goal of this logo is to make the brain work! The uneven spaces between the letters challenge the reader to read more attentively – exactly what the company stands for – To look at art attentively and expand your knowledge and perceptive abilities. The spaces are filled with sketches of famous art pieces. The target audience for this logo are mostly directions of primary education, higher educated, m/f/x, 35-65. The logo should be able to appeal to children and be linked to children’s materials  but must be firstly be trustworthy and convey quality.

Kijk voor meer informatie op de website van Kunstbrein

Logo version 1:

Van Gogh, Koons, Lichtenstein, Vermeer, Matisse, Dali

Logo version 2:

Duchamp, Lichtenstein, Magritte, Munch, Dali, Monet